QuickBites (Case study in progress...)
Description
This project was part of the Design Challenge organized by the University of Texas at Dallas UX Club in 2022. The challenge required participants to submit 3 to 5 screens within a three-week timeline, from October 19th, 2022, to November 6th, 2022. Over 70 teams, comprising more than 100 participants, worked hard to design a website or mobile application centered around the prompt: providing easy, inexpensive, and delicious recipes for UTD students.
Prompt
Design a website or mobile application that provides easy, cheap, and delicious recipes for UTD students.
Event Highlights
The event provided valuable networking opportunities with fellow designers and was exciting to see how others approached the same prompt, offering new perspectives and insights.
Note - I worked on this project with another team member during the design challenge. However, what I am presenting here is the revamped version of how I would approach the problem if given to me today (2024).
KEY ACTIVITIES 📝
- Created empathy maps for each persona to understand user needs and pain points.
- Conducted thorough competitive analysis to identify market gaps and opportunities.
- Developed both paper and digital wireframes to visualize the initial design concepts.
- Created mockups to illustrate the visual design and user interface.
- Designed user flows to map out the user journey.
- Developed high-fidelity prototypes to demonstrate the final design and functionality.
